Top Banana

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This article is brought to you by Retail Technology Review: Top Banana.

Banana Republic, GAPs upmarket trading chain and an American Fashion giant opened its flagship European store on Londons Regent Street in March, and ID Technology Group were on site to ensure that the store was safe and secure by designing and installing a fully integrated CCTV system.

The store, which offers high end men and womens fashion is set to take the UK by storm and fits in perfectly with the UKs affinity for great fashion and luxury products. With such a high profile store, Banana Republic needed a CCTV to ensure that staff felt secure and the alarm and EAS system were encapsulated within the system.

As ID currently installs and maintains all CCTV to the GAP estate across the UK and Ireland, and therefore was their natural choice to undertake such an important project for Banana Republic.

A 29 camera CCTV system, incorporating 12 Pan Tilt & Zoom (PTZ) 360 Vision Speed dome 22:1 colour cameras that gives 100% coverage to the 18,050 sq ft retail floor was installed. Two 1.6 terabyte Cathexis DVRs giving perfect picture quality and instant data retrieval were used to control the CCTV system.

Integrated with the stores EAS system and alarm system, suspect buttons were also installed under the counters, whereby staff can instantly notify security and management of potential anti-social instances and the cameras instantly records to a high resolution pre-set location, recording many angles of the incident to ensure maximum coverage.

Matt Allen, sales director at ID Technology Group commented: This is one of the most anticipated store openings of 2008 to the UK retail sector. Banana Republic needed a CCTV and security system that not only protected the products, but fitted in perfectly with the high specification of the store.

The last thing Banana Republic would want trouble with come opening day is the CCTV system as there was a massive customer footfall expected. ID has demonstrated to Banana Republic an excellent partnership approach, and we look forward to this continuing with this in the future.

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