SELF SERVICE EXPO EUROPE BIGGER THAN EVER

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This article is brought to you by Retail Technology Review: SELF SERVICE EXPO EUROPE BIGGER THAN EVER.

KioskCom Self Service Expo Europe and The Digital Signage Show Europe opens its doors at Londons Olympia on 1 October and visitor registration levels are higher than ever, with a 27% increase year on year.  Plus, the increasing importance of digital signage to these companies is reflected in their top reasons for visiting the show.

Alongside the increase in registered visitors, the pre-registration statistics show there is an increasing overlap between digital signage and self service technology, Event Director Phil Hunter explains:

As part of our registration process our visitors are asked about the components and applications they are investing in and theres certainly a call to see both self service and digital signage technologies.  In fact, theres an even split between those visiting the show to source information on display software and hardware and either POS or information kiosks.

It stands to reason, Phil adds, Be it in a railway station, bank or shopping mall, the two technologies combine to ensure a smooth and effective operation.  Self Service Expo Europe has always included a digital signage element and it made sense, with the technological advancements on the horizon, to offer the comprehensive package to our visitors two events under one roof.

Those technological advancements have made self service applications an ever more viable and attractive option for a range of companies and, flying in the face of the current economic gloom, the future is bright for self service and digital signage technology.  As pressure on profit margins increases across the board, the combination of self service technology and effective digital display marketing helps retailers and service providers maximise revenue streams and cut costs, at the same time as improving customer service levels.

The rising interest in the sector is reflected in the corporate visitor list for the show which includes the UKs leading supermarkets and department stores, as well as representatives from the banking, leisure and public transport industries.  

Exhibitors at the event include 3M, Next Window, allpay.net, Netkey, MediaTile, Box Technologies, Dicoll, Ingenico, Camax, Microsoft, Protouch, Rittal, Samsung, Star Micronics, Roku and many more.  More information on the event can be found at www.selfservivceexpo.co.uk or by speaking directly to Phil Hunter on +44 (0) 1252 727 774.

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