Varlink announces integration of EPoS Distributor Sales Division

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This article is brought to you by Retail Technology Review: Varlink announces integration of EPoS Distributor Sales Division.

Varlink, the York based specialist IT distributor founded in 2005, has completed the integration of their EPoS sales division, EPoS Distributor.

This process has resulted in significant benefits for retail system supplying resellers who can now access the full product portfolio including EPOS terminals, receipt printers, touchscreens, cash drawers and other EPOS peripherals online at www.varlink.co.uk alongside Varlink's comprehensive mobile computing and data capture product set which also encompasses leading brands Honeywell, Casio, Datalogic and Zebra Technologies.

Mike Pullon, Varlink CEO, commented "When the EPoS Distribution division was established there was a clear separation between the products purchased by EPoS specialists and those taken by our established Varlink customer base. Over time, whilst there remains some fundamental differences, there are many product sets that are of interest to both segments of our customer base. We have therefore moved from two websites to a single Varlink branded site which carries all mobile computing, label printing, data capture, networking and EPoS brands.

Whilst we are retiring the EPoS Distributor brand, our three EPoS sales team members will continue to work, exclusively, with our retail focussed customers."

Since the establishment of EPoS Distributor in 2009, it operated as a separate brand entity focusing on the trade supply of EPoS hardware to the hospitality and retail sector, internally however, it has always shared technical, despatch, finance and marketing resources with Varlink.

All customers, regardless of their size, will continue to have the same dedicated sales contact ensuring a seamless integration with no detrimental effects to pre or post sales customer support.

For the first time, the full EPoS Distributor range of products will be available to order online allowing resellers to view real-time stock levels and individual buy prices. Not only this, but Varlink's feature rich e-commerce website enables customers to manage their entire account online 24/7, with the ability to view quotes raised by their dedicated sales contact, raise quotes, place orders, check proof of delivery and order status, view invoices, and raise RMAs fuss free.

While the brand integration strengthens Varlink's company image and provides the best use of company resources, it also provides resellers with the choice needed as technology trends around tablets and mobility within the workplace continue to grow. Resellers can source everything from semi-rugged to ultra-rugged tablets, handheld terminals, Smartphones, barcode label printers, card printers, associated printer consumables, barcode scanners, EPOS terminals and peripherals from one local distributor.

In addition to UK warehousing facilities, which enable next business day delivery as standard on in stock items, Varlink work closely with their customers providing pipeline management, credit facilities, technical services including configuration support, and free of charge marketing services fulfilled by an in house marketing team.

To find out more about Varlink, including how to set up a trade account, visit www.varlink.co.uk or call 01904 717180.

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