Retail Digital Signage

Retail Digital Signage is the remote-controlled distribution and playback of digital content on displays ranging from digital billboards to much smaller screens, either at a single location or across multiple sites to show product information, promotions, videos, or even live social media feeds. Digital information displays can be used throughout the store for branding, merchandising, promoting products, entertaining customers and improving the customer experience.

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New Navori Labs QL modules strengthen large-scale digital signage deployments

1 New Navori Labs QL modules strengthen large-scale digital signage deployments

Swiss digital signage software specialist Navori Labs will release new modules for its QL digital signage engine this May that strengthen robustness for content management and delivery over large digital signage networks.

A&W installing digital menu boards from Cineplex Digital Networks

2 A&W installing digital menu boards from Cineplex Digital Networks

Cineplex Digital Networks ('CDN') has been selected by A&W Food Services of Canada Inc. ('A&W') to become the sole provider of digital menu boards for its over 850 restaurants across Canada. Signage installation has already begun in some locations.

Hannspree renews partnership with Watford Football Club as it enters the Premier League

3 Hannspree renews partnership with Watford Football Club as it enters the Premier League

Global consumer electronics manufacturer Hannspree signed an agreement in 2014 to become the 'Official Display Technology Partner' of Watford FC.

Retail Digital Signage Expo at Retail Design Expo and RBTE

4 Retail Digital Signage Expo at Retail Design Expo and RBTE

Legend, the organisation behind RBTE and Retail Design Expo, has announced the launch of a major new event- Retail Digital Signage Expo – a dedicated new show located at Olympia, between RBTE and Retail Design Expo.

Chips Computers scoops top award at 2015 Chesterfield Retail Awards

5 Chips Computers scoops top award at 2015 Chesterfield Retail Awards

Independent computer repairs and sales retailer Chip Computers has been named Phones and Technology Retailer of the Year at the 2015 Chesterfield Retail Awards, which are organised by Destination Chesterfield in association with Learning Unlimited.

StayinFront to showcase new capabilities for DEX and digital merchandising at CGT Sales and Marketing Summit

6 StayinFront to showcase new capabilities for DEX and digital merchandising at CGT Sales and Marketing Summit

StayinFront has announced plans to unveil new capabilities for DEX and digital merchandising, as well as its new application for merchandising and direct selling at the 2015 CGT Sales and Marketing Summit in New York City US.

‘Drag and drop’ digital signage updated over the Internet

7 ‘Drag and drop’ digital signage updated over the Internet

The TV Sign has created an easy to use digital signage solution that is claimed to save businesses money while increasing sales.

Clarks selects Moki to reshape buying experience in 566 United Kingdom, Republic of Ireland Stores with customer facing devices

8 Clarks selects Moki to reshape buying experience in 566 United Kingdom, Republic of Ireland Stores with customer facing devices

Moki has announced that Clarks has selected Moki Total Control to deliver contextual and relevant digital experiences via LG tablets in its 566 United Kingdom and Republic of Ireland stores.

TelVue unveils new digital signage solution

9 TelVue unveils new digital signage solution

TelVue Corporation has launched TelVue InfoVue, a cloud-based high-definition, multi-zone digital signage solution for professional broadcast, campus and enterprise.

Onelan partners with MobilePro AG, Switzerland

10 Onelan partners with MobilePro AG, Switzerland

Onelan has partnered with MobilePro AG as its new distributor in Switzerland. MobilePro AG is a ProAV distributor with a long experience in the Digital Signage business.

Retail Digital Signage

Retail digital signage is the use of digital displays in retail stores to communicate with customers. This can include displaying product information, advertising new arrivals, or providing directions. Digital signage can be a powerful tool for increasing foot traffic, boosting sales, and improving customer engagement.

Here are some of the benefits of retail digital signage:

  • Increased visibility: Digital signage can help to increase the visibility of your products and services. When customers are walking through your store, they are more likely to notice a digital display than a traditional poster or sign.
  • Improved customer engagement: Digital signage can help to improve customer engagement by providing them with interactive content. For example, you could create a digital display that allows customers to scan a product barcode to learn more about it.
  • Increased sales: Digital signage can help to increase sales by promoting products and services that are on sale or that are new to your store. You can also use digital signage to run targeted promotions that are tailored to the interests of your customers.
  • Improved brand awareness: Digital signage can help to improve brand awareness by displaying your logo and branding on a large, high-resolution display. This can help to create a more memorable and engaging shopping experience for your customers.

If you are looking for a way to improve your retail store's marketing and communications, then digital signage is a great option. With so many benefits to offer, digital signage can help you to increase foot traffic, boost sales, and improve customer engagement.

Here are some of the most common types of retail digital signage:

  • Product information displays: These displays show information about products, such as prices, descriptions, and reviews.
  • Advertising displays: These displays promote products, services, or events.
  • Directional displays: These displays help customers find their way around your store.
  • Interactive displays: These displays allow customers to interact with content, such as by playing games or answering questions.

There are many different types of digital signage that can be used in retail stores. Some of the most common types include:

  • LCD monitors: LCD monitors are a popular choice for digital signage because they are affordable and easy to install.
  • LED screens: LED screens are more expensive than LCD monitors, but they offer better image quality and brightness.
  • Projection: Projection is a good option for large areas, such as store windows or ceilings.

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