One Digital Signage is working with local businesses needing help to adapt and recover following the COVID pandemic.
Retail Digital Signage
Retail Digital Signage is the remote-controlled distribution and playback of digital content on displays ranging from digital billboards to much smaller screens, either at a single location or across multiple sites to show product information, promotions, videos, or even live social media feeds. Digital information displays can be used throughout the store for branding, merchandising, promoting products, entertaining customers and improving the customer experience.
InReality hires digital signage veteran Ryan Cahoy as Chief Revenue Officer
Aug 11, 2020
InReality, LLC, the venue analytics software solution company, has added Ryan Cahoy, long-time Digital Signage veteran, to its executive team as Chief Revenue Officer.
Evoke Creative innovates with contactless technology
Jun 30, 2020
Wirral-headquartered Evoke Creative, a design-led manufacturer of interactive digital solutions, has developed a series of innovative new products which address the challenges faced by its blue-chip client base as they re-open for customers and employees.
LG introduces dozens of LED signage models
Jun 24, 2020
LG Business Solutions USA doubled down on its commitment to LED display technology with more than three dozen indoor and outdoor LED Signage models that are claimed to be ideal for a diverse range of commercial applications including stores, restaurants, conference rooms, hotels, theaters, museums and more.
Datalogic invests in AWM Smart Shelf, an AI and computer vision company
Jun 03, 2020
Datalogic, the automatic data capture and process automation solutions provider, has made an investment in AWM Smart Shelf, a California-based artificial intelligence and computer vision company.
UK tech entrepreneur develops solutions to support the UK’s COVID-19 economic recovery
May 11, 2020
With the country approaching the eighth week of large, and multi industry, social distancing measures as part of the controls around COVID-19, UK businesses are starting, with caution, to explore ways in which adaptations need to be made to ensure a safe movement back to normal working and operating patterns once government recommendations allow it.
Omron vision sensor enhances retail signage
Apr 15, 2020
Omron Electronic Components has announced that its Human Vision Sensor forms the heart of a new digital signage accessory aimed at retailers, providing the gender and age of viewers. The Nexmosphere X-Eye Gender sensor captures just these specific data points for those standing in front of interactive displays and digital signage, allowing content to be tuned appropriately whilst complying fully with GDPR regulations.
KUMO V – Digital signage PC with Nvidia RTX 2060
Feb 10, 2020
spo-comm has introduced a new digital signage player for high-end graphics performance: the KUMO V. It is equipped with an Intel Core i5 processor and an Nvidia RTX 2060 graphics card.
Panasonic showcases its IP/IT-centric platform at ISE 2020.
Dec 23, 2019
Panasonic will be showcasing the future of glass-to-glass solutions for the AV world at ISE 2020. Using its latest missing link IP/IT centric platform, the company will demonstrate how it can simplify and provide the complete chain of content production from capturing and mixing to distribution and display.
jisp and SFD Systems add colour to frictionless shopping
Oct 15, 2019
Frictionless shopping has just become much easier and more engaging, as the lifestyle app jisp partners with SFD Systems to bring an advanced digital shelf edge payment solution.
Retail Digital Signage
Retail digital signage is the use of digital displays in retail stores to communicate with customers. This can include displaying product information, advertising new arrivals, or providing directions. Digital signage can be a powerful tool for increasing foot traffic, boosting sales, and improving customer engagement.
Here are some of the benefits of retail digital signage:
- Increased visibility: Digital signage can help to increase the visibility of your products and services. When customers are walking through your store, they are more likely to notice a digital display than a traditional poster or sign.
- Improved customer engagement: Digital signage can help to improve customer engagement by providing them with interactive content. For example, you could create a digital display that allows customers to scan a product barcode to learn more about it.
- Increased sales: Digital signage can help to increase sales by promoting products and services that are on sale or that are new to your store. You can also use digital signage to run targeted promotions that are tailored to the interests of your customers.
- Improved brand awareness: Digital signage can help to improve brand awareness by displaying your logo and branding on a large, high-resolution display. This can help to create a more memorable and engaging shopping experience for your customers.
If you are looking for a way to improve your retail store's marketing and communications, then digital signage is a great option. With so many benefits to offer, digital signage can help you to increase foot traffic, boost sales, and improve customer engagement.
Here are some of the most common types of retail digital signage:
- Product information displays: These displays show information about products, such as prices, descriptions, and reviews.
- Advertising displays: These displays promote products, services, or events.
- Directional displays: These displays help customers find their way around your store.
- Interactive displays: These displays allow customers to interact with content, such as by playing games or answering questions.
There are many different types of digital signage that can be used in retail stores. Some of the most common types include:
- LCD monitors: LCD monitors are a popular choice for digital signage because they are affordable and easy to install.
- LED screens: LED screens are more expensive than LCD monitors, but they offer better image quality and brightness.
- Projection: Projection is a good option for large areas, such as store windows or ceilings.
