Retail Digital Signage

Retail Digital Signage is the remote-controlled distribution and playback of digital content on displays ranging from digital billboards to much smaller screens, either at a single location or across multiple sites to show product information, promotions, videos, or even live social media feeds. Digital information displays can be used throughout the store for branding, merchandising, promoting products, entertaining customers and improving the customer experience.

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CORE 2 – compact digital signage player with desktop CPU

1 CORE 2 – compact digital signage player with desktop CPU

Just like its predecessor, the Mini-PC is 4K capable and convinces with its excellent price/performance ratio. But new is though: the CPU is now freely selectable. From the Intel Pentium to the i7 processor, we got the right solution for every application.

Visix adds content packs and kits to digital signage offering

2 Visix adds content packs and kits to digital signage offering

Visix, Inc. now offers content packas and kits for their AxisTV Signage Suite content management system. These provide Visix software users with predesigned artwork and templates for digital signage messages and screen layouts in a variety of topics, styles and colours.

Boost retail sales with larger TFT digital signage solutions through Selectronic

3 Boost retail sales with larger TFT digital signage solutions through Selectronic

Technology in retail is vital if you want to ensure the customer’s journey is an experience they won’t forget, and will repeat regularly! Making the trail from cashpoint to cashier vital whether you are attracting a buyer or closing a sale.

Sports technology market to reach USD 33.63 billion by 2024: Knowledge ourcing Intelligence

4 Sports technology market to reach USD 33.63 billion by 2024: Knowledge ourcing Intelligence

The sports technology market is estimated to reach $33,629.367 million by 2024 as a result of the growing demand for data-driven operations and focus on improving fans engagement: Knowledge Sourcing Intelligence.

Cybera partners with KFP Total IT Solutions to deliver a cutting-edge cloud-based network for retailers

5 Cybera partners with KFP Total IT Solutions to deliver a cutting-edge cloud-based network for retailers

Cybera, the SD-WAN Edge applications and security services provider, has announced an EMEA-wide partnership with KFP Total IT Solutions, a provider of specialist IT services and solutions for the retail industry.

TDC announces LIVE View Signage for event information management

6 TDC announces LIVE View Signage for event information management

Australian entertainment technology company TDC – Technical Direction Company – has announced availability of its LIVE View Signage solution to provide visitor information and help manage traffic and pedestrian flow at any event where numbers of people are gathered – from conferences and exhibitions to city-wide festivals and other major public events.

Edge computing and the modern retailer

7 Edge computing and the modern retailer

Retail Technology Review spoke with Jamie Bourassa, Vice President, Edge Computing, Schneider Electric at the recent Retail Expo 2019 about the company’s EcoStruxure Ready edge computing architecture and what advantages it can bring to the retailer marketplace.

HMY launches new digital solution for boosting point of sale

8 HMY launches new digital solution for boosting point of sale

HMY has launched a new digital solution in the form of real-time digital signage. Commercial signage at the point of sale is becoming an increasingly important element of the shopping experience.

Visix premieres wayfinding with voice user interface at InfoComm 2019

9 Visix premieres wayfinding with voice user interface at InfoComm 2019

Visix, Inc. will premiere its new voice-activated wayfinding in booth 2321 at InfoComm 2019. The new offering expands the company’s award-winning digital signage design services to include voice-user interface (VUI) options.

Retail brands failing to deliver on full circle sustainability

10 Retail brands failing to deliver on full circle sustainability

Sustainability-conscious brands place high importance on the raw materials used to create retail displays and packaging but neglect the end-of-life outcome, according to new research.

Retail Digital Signage

Retail digital signage is the use of digital displays in retail stores to communicate with customers. This can include displaying product information, advertising new arrivals, or providing directions. Digital signage can be a powerful tool for increasing foot traffic, boosting sales, and improving customer engagement.

Here are some of the benefits of retail digital signage:

  • Increased visibility: Digital signage can help to increase the visibility of your products and services. When customers are walking through your store, they are more likely to notice a digital display than a traditional poster or sign.
  • Improved customer engagement: Digital signage can help to improve customer engagement by providing them with interactive content. For example, you could create a digital display that allows customers to scan a product barcode to learn more about it.
  • Increased sales: Digital signage can help to increase sales by promoting products and services that are on sale or that are new to your store. You can also use digital signage to run targeted promotions that are tailored to the interests of your customers.
  • Improved brand awareness: Digital signage can help to improve brand awareness by displaying your logo and branding on a large, high-resolution display. This can help to create a more memorable and engaging shopping experience for your customers.

If you are looking for a way to improve your retail store's marketing and communications, then digital signage is a great option. With so many benefits to offer, digital signage can help you to increase foot traffic, boost sales, and improve customer engagement.

Here are some of the most common types of retail digital signage:

  • Product information displays: These displays show information about products, such as prices, descriptions, and reviews.
  • Advertising displays: These displays promote products, services, or events.
  • Directional displays: These displays help customers find their way around your store.
  • Interactive displays: These displays allow customers to interact with content, such as by playing games or answering questions.

There are many different types of digital signage that can be used in retail stores. Some of the most common types include:

  • LCD monitors: LCD monitors are a popular choice for digital signage because they are affordable and easy to install.
  • LED screens: LED screens are more expensive than LCD monitors, but they offer better image quality and brightness.
  • Projection: Projection is a good option for large areas, such as store windows or ceilings.

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