Boxing Day footfall fell by 57% in 2020. The footage of overnight queues that are normally a staple of end-of-year news reports were gone, replaced by shots of deserted high streets and sombre warnings of imminent lockdown. While it’s a bleak picture, it doesn’t necessarily paint a thousand words.
Internet Retailing, Omnichannel Retailing
Internet retailing, also known as e-tailing, is the sale of goods and services through the internet. It can include business-to-business (B2B) and business-to-consumer (B2C) sales of products and services. Online shopping or e-shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser. Internet retailers can be purely digital, meaning there is no physical store for a customer to enter. However, an e-retail business can also be a brick-and-mortar shop with an online presence. Omnichannel retailing is a retail strategy that integrates multiple channels, such as brick-and-mortar stores, online stores, and mobile apps, to create a seamless shopping experience for customers.
Dunelm and JRNI enable ‘Deliver to Car’ customer experience during pandemic
Jan 19, 2021
UK-based homewares retailer Dunelm has deployed curbside and Deliver to-Car functionality to its customer offering at its 170 superstores across England, Scotland and Wales.
Changing shopping habits due to lockdown love
Jan 15, 2021
Bargain-hunting Brits have been saving cash while spicing up their love lives – with discount codes for adult toys hitting record highs during lockdown.The number of randy shoppers logging on to discount site NetVoucherCodes.co.uk to save cash on adult products was up by almost two thirds in 2020 compared with the previous year, according to new data.
The 30 most shocking retail fails of 2020 – who will be next?
Jan 15, 2021
2021 has kicked off with non-essential stores closed once again and more big-name retailers struggling for survival. The home delivery expert ParcelHero reveals the 30 biggest names to fall into receivership in 2020 and warns that, unless stores get to grip with e-commerce, this could be just the tip of the iceberg.
How retailers can boost business in 2021 by building apps using low code tools
Jan 07, 2021
By Malcolm Carroll, Director, BlueFinity.
The COVID-19 pandemic has impacted many sectors with retail especially having felt the repercussions of the lockdowns and Tier restrictions on their footfall and their profits.
Productsup appoints Lisette Huyskamp as Senior Vice President of Marketing
Jan 07, 2021
Productsup, the ecommerce data integration company, has appointed Lisette Huyskamp as Senior Vice President of Marketing. Huyskamp will be responsible for leading all global marketing functions......
Maintaining the retail omnichannel edge in 2021
Jan 06, 2021
By Nate Burke, CEO of Diginius.
It’s that time of year again where we reflect upon the prior year and make informative predictions for the months ahead in order to adjust our business activities and refocus our strategies.
What does the future hold for retailers?
Jan 05, 2021
Shopping habits are changing, and retailers are doing an exceptional job at keeping up and adjusting their business models with the help of technology to meet these ever-changing shifts. With many high streets still struggling but the desire to shop local remaining strong, retailers are looking at a very different future than they would have imagined this time last year.
Booming e-commerce with wine & spirits requires new logistics concepts
Jan 04, 2021
Europe is one of the most important markets for wines and spirits. In 2019, almost a third of the world's wines were produced here. Due to the Corona crisis, the already growing e-commerce in this sector has continued to expand heavily during this year.
Online shoppers more concerned about deliveries than personal security, according to PCI Pal survey
Jan 04, 2021
A recent survey of 2,000 online shoppers in the UK, commissioned by PCI Pal, found that shoppers are more concerned about prices, speed and cost of deliveries or being able to find specific products over and above security of their personal data.
Internet Retailing
Internet retailing, also known as e-tailing or online retailing, is the sale of goods and services over the internet. It is a type of electronic commerce (e-commerce) that allows consumers to purchase products and services directly from retailers without having to visit a physical store.
Internet retailers can sell a wide variety of products, including clothing, electronics, books, home goods, and more. They can also offer a variety of services, such as online payments, shipping, and returns.
There are many different types of internet retailers, including:
- Pure-play retailers: These retailers only sell products online. They do not have any physical stores.
- Multichannel retailers: These retailers sell products both online and in physical stores.
- Marketplaces: These retailers provide a platform for other retailers to sell their products.
Internet retailing has become increasingly popular in recent years. In 2022, global e-commerce sales were estimated to be $4.9 trillion. This number is expected to continue to grow in the coming years.
There are many reasons for the growth of internet retailing. Some of the reasons include:
- The convenience of shopping online.
- The wider selection of products available online.
- The lower prices that can often be found online.
- The ability to shop from anywhere in the world.
Internet retailing has a number of advantages for both consumers and retailers. For consumers, it offers the convenience of shopping from home, the ability to compare prices from different retailers, and the opportunity to find products that are not available in physical stores. For retailers, it offers the opportunity to reach a wider audience, reduce costs, and improve customer service.
However, there are also some challenges associated with internet retailing. Some of the challenges include:
- The need to protect customer data.
- The need to ensure that products are delivered on time and in good condition.
- The need to provide effective customer service.
Omnichannel retailing
Omni-Channel Retailing is the evolution of Multi-Channel Retailing, but is concentrated more on a seamless approach to the consumer experience through all available shopping channels, i.e. mobile internet devices, computers, brick-and-mortar, television, radio, direct mail, catalog and so on. Retailers are meeting the new customer demands by deploying specialized supply chain strategy software. To use all channels simultaneously, retailers using an omni- channel approach will track customers across all channels, not just one or two.
Omnichannel retailing is a retail strategy that integrates multiple channels, such as brick-and-mortar stores, online stores, and mobile apps, to create a seamless shopping experience for customers. This means that customers can start their shopping journey on one channel and seamlessly transition to another channel without having to start over.
For example, a customer might start by browsing for products on a retailer's website, then use the retailer's mobile app to compare prices, and finally visit a brick-and-mortar store to make a purchase. The retailer would track the customer's journey across all channels and make sure that the customer's information is consistent across all channels.
Omnichannel retailing is becoming increasingly important as more and more customers are using multiple channels to shop. A study by Salesforce found that 73% of customers use multiple channels during their shopping journey.
There are many benefits to omnichannel retailing, including:
- Increased customer satisfaction: Customers appreciate being able to shop however they want, and they are more likely to be satisfied with their shopping experience if they can seamlessly transition between channels.
- Increased sales: Omnichannel retailers are able to reach more customers and sell more products by offering their products and services across multiple channels.
- Improved customer loyalty: Omnichannel retailers are able to build stronger relationships with their customers by providing them with a more personalized and convenient shopping experience.
