Internet Retailing, Omnichannel Retailing

Internet retailing, also known as e-tailing, is the sale of goods and services through the internet. It can include business-to-business (B2B) and business-to-consumer (B2C) sales of products and services. Online shopping or e-shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser. Internet retailers can be purely digital, meaning there is no physical store for a customer to enter. However, an e-retail business can also be a brick-and-mortar shop with an online presence. Omnichannel retailing is a retail strategy that integrates multiple channels, such as brick-and-mortar stores, online stores, and mobile apps, to create a seamless shopping experience for customers. 

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TrueCommerce acquires B2BGateway

1 TrueCommerce acquires B2BGateway

TrueCommerce, a global provider of trading partner connectivity and integration solutions, has acquired B2BGateway, a global provider of managed cloud service solutions for Electronic Data Interchange (EDI) and API data connectivity to suppliers, manufacturers, and retailers.

Hundreds of millions of eCommerce parcels into the US set to be rejected unless higher data quality threshold is met from 1 January 2021

2 Hundreds of millions of eCommerce parcels into the US set to be rejected unless higher data quality threshold is met from 1 January 2021

Several hundred million mail parcels destined for the US will be rejected when the requirement for a higher threshold of advance electronic data comes into force on 1 January 2021.

Retailers reminded to focus on e-commerce H&S as England enters second lockdown

3 Retailers reminded to focus on e-commerce H&S as England enters second lockdown

With a second national lockdown forcing shoppers online this winter, compliance authority Bureau Veritas is reiterating to retailers and logistics firms extending their e-commerce capacity to put in place the extra health, safety and hygiene measures this inevitably requires.

Safety is too important to rely on ‘off the shelf’ products. When sourcing safety solutions, consultation is key

4 Safety is too important to rely on ‘off the shelf’ products. When sourcing safety solutions, consultation is key

By David Thomas, General Manager, ZoneSafe - Proximity Warning & Alert Systems.

The boom in online retail in recent years has undoubtedly boosted warehouse and logistics operation in the UK while the circumstances of 2020 continue to fuel further growth within the industry as consumers steer clear of the high street; opting instead for online shopping and delivery.

55% of brands are set to run their Black Friday campaigns as normal

5 55% of brands are set to run their Black Friday campaigns as normal

More than half of UK and Irish businesses plan to run their Black Friday campaigns as planned or with further investment than originally planned, despite the ongoing impact of the coronavirus pandemic.

Retail success post-COVID will rely on understanding new customer mindsets, says Conversity

6 Retail success post-COVID will rely on understanding new customer mindsets, says Conversity

Six months after COVID-19 started making its mark across the world, lockdown restrictions and widespread working from home offices have caused many consumers to rethink their shopping habits. Retail technology company Conversity believes that understanding the intricacies of these new mindsets is vital if brands are to thrive in the post-pandemic world.

Brits slash Christmas shopping budgets by 6%

7 Brits slash Christmas shopping budgets by 6%

The global pandemic has impacted nearly every aspect of our lives this year, including Britons' Christmas shopping budgets, according to research by the Fashion Retail Academy.On average, people are planning to spend £341 on gifts this Christmas - 6% less than in 2019. 

Hitachi Vantara to offer Lumada industrial solutions on AWS, accelerating and optimising business outcomes with IoT and AI

8 Hitachi Vantara to offer Lumada industrial solutions on AWS, accelerating and optimising business outcomes with IoT and AI

Hitachi Vantara, the digital infrastructure and solutions subsidiary of Hitachi, Ltd., has announced an expanded Strategic Collaboration Agreement (SCA) with Amazon Web Services (AWS) to offer Lumada industrial solutions on the AWS cloud platform.

‘Mini Yellow’ robots deliver the right package

9 ‘Mini Yellow’ robots deliver the right package

In 2019 China’s express parcels market was valued at US$100 billion. Driven by the growth of e-commerce across the country, this figure was up by more than 8 per cent on the previous 12 months and the sector is expected to sustain double-digit increases for the foreseeable future.

UK retailers don’t convert one-off buyers into customers

10 UK retailers don’t convert one-off buyers into customers

UK brands and retailers are unable to convert one-time buyers into customers, some pushed online for the first time during lockdown, because they do so little to earn their loyalty.

Internet Retailing

Internet retailing, also known as e-tailing or online retailing, is the sale of goods and services over the internet. It is a type of electronic commerce (e-commerce) that allows consumers to purchase products and services directly from retailers without having to visit a physical store.

Internet retailers can sell a wide variety of products, including clothing, electronics, books, home goods, and more. They can also offer a variety of services, such as online payments, shipping, and returns.

There are many different types of internet retailers, including:

  • Pure-play retailers: These retailers only sell products online. They do not have any physical stores.
  • Multichannel retailers: These retailers sell products both online and in physical stores.
  • Marketplaces: These retailers provide a platform for other retailers to sell their products.

Internet retailing has become increasingly popular in recent years. In 2022, global e-commerce sales were estimated to be $4.9 trillion. This number is expected to continue to grow in the coming years.

There are many reasons for the growth of internet retailing. Some of the reasons include:

  • The convenience of shopping online.
  • The wider selection of products available online.
  • The lower prices that can often be found online.
  • The ability to shop from anywhere in the world.

Internet retailing has a number of advantages for both consumers and retailers. For consumers, it offers the convenience of shopping from home, the ability to compare prices from different retailers, and the opportunity to find products that are not available in physical stores. For retailers, it offers the opportunity to reach a wider audience, reduce costs, and improve customer service.

However, there are also some challenges associated with internet retailing. Some of the challenges include:

  • The need to protect customer data.
  • The need to ensure that products are delivered on time and in good condition.
  • The need to provide effective customer service.

Omnichannel retailing

Omni-Channel Retailing is the evolution of Multi-Channel Retailing, but is concentrated more on a seamless approach to the consumer experience through all available shopping channels, i.e. mobile internet devices, computers, brick-and-mortar, television, radio, direct mail, catalog and so on. Retailers are meeting the new customer demands by deploying specialized supply chain strategy software. To use all channels simultaneously, retailers using an omni- channel approach will track customers across all channels, not just one or two.

Omnichannel retailing is a retail strategy that integrates multiple channels, such as brick-and-mortar stores, online stores, and mobile apps, to create a seamless shopping experience for customers. This means that customers can start their shopping journey on one channel and seamlessly transition to another channel without having to start over.

For example, a customer might start by browsing for products on a retailer's website, then use the retailer's mobile app to compare prices, and finally visit a brick-and-mortar store to make a purchase. The retailer would track the customer's journey across all channels and make sure that the customer's information is consistent across all channels.

Omnichannel retailing is becoming increasingly important as more and more customers are using multiple channels to shop. A study by Salesforce found that 73% of customers use multiple channels during their shopping journey.

There are many benefits to omnichannel retailing, including:

  • Increased customer satisfaction: Customers appreciate being able to shop however they want, and they are more likely to be satisfied with their shopping experience if they can seamlessly transition between channels.
  • Increased sales: Omnichannel retailers are able to reach more customers and sell more products by offering their products and services across multiple channels.
  • Improved customer loyalty: Omnichannel retailers are able to build stronger relationships with their customers by providing them with a more personalized and convenient shopping experience.

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