Gresvig, the Norwegian sports and leisure goods retailer that has 35 sports stores and a further 290 franchisee partners, is implementing Retail Enterprise Suite from global information technology services company Episys, to manage all its in-store signage requirements with a view to improving its communications with customers. The solution will be implemented in conjunction Episys Scandinavian partner, Lindbak.
Gresvig operate sports stores across Norway, and also has further franchisee partners. Initially Retail Enterprise Suite will be rolled out to its own stores, with a view to offering this to the franchisees in the future.
Svein Winther, IT Director at Gresvig, said, I attended Episys Global Signage and Labelling Convention earlier in the year and I was so impressed with what I saw that I put an in-house development project on hold so that I could invest resources in the out-of-the-box solution Episys had to offer.
Winther continued, We needed a solution that could help us improve our in-store communications, and by selecting Episys we are confident we will be able to achieve this. In addition, the facts that the solution has been proven with many other retailers and the strong relationship that they have with our EPOS supplier, Lindbak, was very attractive.
Peter Lewis, Marketing Director at Episys, said, Gresvig wanted to improve its messaging in-store across its entire estate. The introduction of our signage system will support them in achieving this objective, while also delivering huge time and cost savings.
The G-Sport, Intersport and Super G chains make Gresvig the leader in the Norwegian market for sports and leisure equipment. The Voice of Europe, Boys of Europe, Match and VIC chains give it about six per cent of the Norwegian fashion market. Gresvigs goal is to be the leading player with the most attractive chain concepts and the most efficient flow of goods. Its chain concepts employ 5000 people and have annual shop sales of roughly NOK 5 billion.