Stibo Systems and Spindrift unveil best practice guide for ecommerce platforms

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This article is brought to you by Retail Technology Review: Stibo Systems and Spindrift unveil best practice guide for ecommerce platforms.

Stibo Systems, the independent master data management solutions provider, and Spindrift, the ecommerce solutions provider, has entered into a new partnership which sees both companies join forces to create a best practice guide for enterprise strength ecommerce. Targeting a cross section of consumer facing companies, the solution is designed to give businesses greater scalability within their ecommerce platforms.


 
One of the areas where ecommerce initiatives can improve their revenue numbers is time to market of new product.  Spindrift's experience is that it may take  up to four weeks from the moment new products are introduced into a company system to then make them available for sale a timeframe which if reduced, could result in significant revenue benefits for a business. Combining Spindrift's multichannel ecommerce reference architecture and Stibo System's deep insight into Product Information Management (PIM), the best practice guide will help businesses introduce new products to digital channels faster including ecommerce, mobile and in store.
 
Effective Product Information Management (PIM) is the bedrock of a business helping them manage large product catalogues with millions of items while supporting multiple ecommerce sites and channels to market. In such a competitive and increasingly global commercial environment, there is a real need for a more agile and scalable ecommerce architecture that helps businesses launch and manage individual products while also creating a much faster time-to -market to help maximise profitability.
 
Mark Thorpe, Managing Director UK at Stibo Systems, adds: "Through our work with Spindrift we have been able to help companies look at ecommerce architectures from a business perspective. In doing so they can evaluate how to approach Product Information Management and ecommerce to meet business goals with the confidence they are using the right tools, at the right time and place for the customers they serve."
 
Gray Sen, Co-founder and Principal at Spindrift, comments: "We wanted to move away from a one size fits all approach to enterprise wide ecommerce architectures and instead, tailor a best practice guide to help businesses improve the effectiveness of their online operations.  Stibo System's market leadership in PIM and MDM solutions, coupled with our own experiences of high-end ecommerce implementation means we have deep insight into the challenges and requirements businesses face today."

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