Twenga and Shopatron partner to improve e-tailers' turnover and visibility

This article is brought to you by Retail Technology Review: Twenga and Shopatron partner to improve e-tailers' turnover and visibility.

Twenga and Shopatron have introduced a partnership to bring more potential buyers and sales to e-tailers. Twenga, one of the top 10 largest Comparison Search Engines (CSE) in the world and No.6 in the UK, displays results from an index of 280 million products and 140,000 merchants. As listing products on comparison search engines has become a key component of driving traffic and increasing sales, Shopatron works closely with top level CSEs like Twenga to bring more benefits to its 800 manufacturing and 12,000 retail partners.

Acknowledging Twenga's leading position and exponential growth, Shopatron added Twenga to its strategic network. Due to this integration, Shopatron's clients will be able to attract more visitors and in particular, more potential buyers. In addition they will able be able to monitor and optimise their sales using the easy-to-use interface and complete reporting suite of the Twenga Ready to Sell programme, http://rts.twenga.co.uk

"Twenga is a great platform that is able to drive traffic to our stores both in Europe and North America," stated Ed Stevens, Founder and CEO at Shopatron. "This partnership will bring additional qualified buyers to the e-Commerce sites of our great brands that work in both of these markets."

"Shopatron is a world-leading e-Commerce solution provider for branded manufacturers and multichannel e-tailers. We are very pleased to help them drive our 40 million visitors to their high quality shopping Websites," said Bastien Duclaux, Twenga's CEO.