French Connection solves peak trading challenge with Maginus Cloud Services

This article is brought to you by Retail Technology Review: French Connection solves peak trading challenge with Maginus Cloud Services.

Fashion retailer French Connection has seen an improvement in the performance of its website during peak periods, following the introduction of Maginus Cloud Services by Maginus, expert providers of integrated software solutions for multi-channel retail & distribution companies.

 
The Maginus hosting solution is helping the retailer to remove previous poor performance issues, deal with peak traffic to the site and gives them scalability in the future. French Connection is benefiting from the Maginus model of paying for capacity as and when it is required. Basic costs are based on normal transaction requirements so French Connection's costs only increase when it needs extra bandwidth during peak periods.
 
Doug Gardener, IT Director, French Connection, said: "We needed to upgrade our existing eCommerce solution to a modern resilient, scalable and high performance platform. During Christmas we required twice the normal capacity with a peak requirement of five times our normal capacity in the middle of the month. This was all handled without any intervention in the Maginus cloud."
 
French Connection expects its transactional volumes to continue to rise and these will be handled automatically by the Maginus Cloud services. The retailer will also move its other brand, Toast, onto the Maginus Cloud in 2011. Gardener added: "Maginus will help us to maximise the potential of our website, providing added value for money."
 
Simon Dunleavy, Maginus Director of Managed Services, said: "We are working together with French Connection's existing eCommerce development business to offer an eCommerce partnership which gives French Connection a central contact for any issues, whether relating to the site or to hosting. We can deploy and host these solutions quickly, safely and securely via our Cloud Services, leaving businesses like French Connection to get on with running its day-to-day business."