Delfi Technologies A/S and Visma Retail AS in Norway sign partnership agreement for delivery of Breece System to Visma's customers in Norway

This article is brought to you by Retail Technology Review: Delfi Technologies A/S and Visma Retail AS in Norway sign partnership agreement for delivery of Breece System to Visma's customers in Norway.

Delfi Technologies A/S and Visma Retail AS in Norway have signed a partnership agreement about delivery of Breece System to Visma's customers in Norway. The Breece solution consists of electronic shelf labels and software modules for management and design of these. The solution streamlines store operations and ensures consistency between the price indicated on the electronic shelf label and the cash line. Simultaneously the stores can use their existing IT systems to collect and afterwards update the electronic shelf labels with actual marketing information.

 
One of the largest advantages with the Breece solution is that the entire installation and startup process can take place while a store maintains its daily operations and serves its customers.  The implementation process is short and requires no reconstructions of the store. It is a centralized solution that provides the option of implementing central updates at chain level with every store involved. But at the same time, it is also possible for each store to make its own updates. With the Breece solution, it is also possible to integrate price and product information on the electronic shelf labels with data from the store's existing IT systems.
 
Sales and marketing manager at Delfi, Michael Jrgensen, explains the cooperation:"Delfi's solution with Breece System and the full graphical electronic shelf labels is a centralized solution with a short implementation process that can be integrated in a store while the store maintains its daily operations. The partnership agreement with Visma Retail will make the basis for an exciting cooperation on implementing Breece System at Visma's customers in Norway."
 
Visma Retail looks forward to implementing Delfi's Breece System at their customers in Norway. Gaute Green-Stensrud, CEO of Visma Retail, says:"Visma Retail has signed a partnership agreement with Delfi. The agreement gives us the opportunity to offer solutions with the next-generation full graphical shelf labels to our customers. With Delfi's Breece System it is fast and easy to link products to the electronic shelf labels. In addition, the maintenance of the system is simple. Our goal is always to deliver solutions to customers that help to create value and increase efficiency for the individual store and our chain of stores. We are convinced that we, along with Delfi, will expand our product portfolio with yet another value added product, and look forward to working with Delfi around the implementation of Breece System at our customers in Norway."
 
The Breece solution is fully graphical which means that everything from item text and images to barcodes and logos can be combined on the electronic shelf labels. With the fully graphical electronic shelf labels, it is possible to manage the entire store. This saves the store personnel for the time spent on manually replacing the traditional paper shelf labels, which provides more time for sale and customer care and helps to improve the store's performance. The concept with Breece System is based on wireless technology. In this way the disruptions in the store are minimal the whole system can be integrated quickly and simply and all the electronic shelf labels (epops) can be updated at one time without affecting the existing infrastructure.