Mattressman awakens E-Commerce business with ChannelAdvisor

This article is brought to you by Retail Technology Review: Mattressman awakens E-Commerce business with ChannelAdvisor.

ChannelAdvisor, a global e-commerce platform provider that enables retailers to sell more across online channels, has announced that Mattressman, the online mattress retailer, is experiencing double-digit revenue growth using ChannelAdvisor's Marketplaces solution. ChannelAdvisor's expert technology and support continues to significantly transform Mattressman's overall online business.

Recognising the benefits of expanding its business online, Mattressman signed on with ChannelAdvisor for assistance launching on marketplaces such as eBay and Amazon. The mattress company wanted to gain additional exposure on these channels to attract new customers and develop new revenue channels.

"Our online business has increased to a level that we have never experienced before," commented Dave Sealey, marketplaces manager at Mattressman.

"ChannelAdvisor has helped us to increase our visibility across a very competitive marketplace. By using ChannelAdvisor's marketplaces solution we have boosted efficiencies, streamlined our online processes and increased our return on investment from our online marketing spend."

Today, Amazon drives 75% of Mattressman's marketplace business, and Mattressman experienced its most profitable month ever on Amazon in June 2011. Summer sales are up 13% over last year's holiday sales, which was previously the most profitable time on record. Mattressman is drawing strong and stable revenue from eBay as well.

ChannelAdvisor's Marketplaces solution simplifies the day-to-day tasks of e-commerce management, allowing Mattressman to list more than 2000 SKUs online. Using ChannelAdvisor's efficient software, Mattressman now has the time to focus on refining listings and improving content to better its marketplace visibility.

Offering an amazing 8,000 beds and mattresses, including branded quality names like Silentnight, Sealy, Rest Assured, Slumberland, Sleepeezee and more, Mattressman has numerous retail locations throughout the country. Mattressman joins an impressive list of global retailers powered by ChannelAdvisor, which includes some of the largest, most successful retail brands such as B&Q, JD Williams, New Look, Victoria's Secret, Under Armour and more.