​Fujitsu partners with OnCue Technologies to deliver In-aisle point-of-information systems

This article is brought to you by Retail Technology Review: ​Fujitsu partners with OnCue Technologies to deliver In-aisle point-of-information systems.

Fujitsu, the information communication technology (ICT) company, has announced an International Distribution and License Agreement with OnCue Technologies, a developer of in-aisle point-of-information solutions that are designed to enhance the consumer shopping experience. Through this relationship, Fujitsu will resell OnCue Technologies' InfoCue and Expert OnCue mini kiosk solutions to big-box, grocery, beverage and hardware retailers in the United States.

OnCue Technologies' cloud-based, customizable mini kiosks benefit retailers by enabling them to deliver expert advice and product information to customers in the aisle without requiring employee training. The responsive touch screen kiosks feature capabilities, including complete SKU data, audio and video multi-media responses to shopper requests, barcode scanning, and shopping list and coupon printing. The solutions empower consumers with immediate information needed to make a purchase decision.

"We're excited to expand our consumer-focused offerings as a reseller of OnCue Technologies' solutions," said Marc Janssens, executive vice president of retail and platform products at Fujitsu America, Inc. "These solutions fill the gaps that exist today in the aisle by providing comprehensive knowledge about products, inventory and availability for when your smartphone isn't smart enough. Our relationship with OnCue strengthens our ongoing commitment to helping retailers improve the consumer shopping experience."

Fujitsu is a recognized leader in a wide range of retail solutions, including point-of-service (POS), self-service, mobile and omni-channel solutions, applications and services. Fujitsu has built a deep retail expertise over the past 30 years with more than 500 customers and 82,000 stores in more than 50 countries.

"We believe that retail stores are at a tipping point and there needs to be a dramatic change in customer engagement to leverage web technologies to improve the bottom line," said Dionne van Zyl, chief executive officer at OnCue Technologies. "The new OnCue / Fujitsu relationship is the first to bring an exciting solution to the industry that can truly change the way vendors communicate with the end consumer in the aisle. In short, OnCue and Fujitsu are offering the entire industry something they have never seen before - a means to influence a buyer at the point of decision with expert information and content. This is a game changer and we are excited about our new relationship with Fujitsu to help retailers address the pressing issues of online shopping and customer engagement in the 21st century."

OnCue solutions integrate seamlessly with the Fujitsu GlobalStore® POS application, enabling access to real time price checking, local store management and PoS terminal capabilities. The solutions are currently available to new and existing customers in the United States.