Tyco Retail Solutions is celebrating the 50th anniversary of its genuine Sensormatic brand. The company's first anti-theft pedestals and tags were disruptive technologies to an industry that relied on physical security for merchandise protection.
Today, Tyco builds on the strength of its trusted brand with breakthrough information-based solutions designed to better manage inventories, shopper activity, employees and facilities to improve operations and profitability. Over five decades, Tyco remains on the cutting edge of innovation with its patented technology represented by more than 1,600 patents issued and 700 applications pending worldwide.
"Over the last 50 years, we have built deep customer relationships to better understand how we can partner to solve retail's biggest challenges," said Nancy Chisholm, President, Tyco Retail Solutions. "We will continue to expand on our pioneering Sensormatic technologies to help retailers protect and grow their businesses, while delivering exceptional customer experiences. We extend a big thank you to our customers who helped drive retail innovation over the last 50 years and for their continued commitment in the years ahead."
The Sensormatic Advantage - Then and Now
Back when retailers needed a better approach to protect products, Sensormatic's pioneering Acousto-Magnetic (AM) technology offered superior shoplifting protection for wider or multiple exits, maximizing customer flow and effectively safeguarding merchandise. Tyco continues to meet and solve critical store performance challenges with its next-generation Sensormatic Synergy Detection Series. Harnessing the power of RFID, Synergy connects multiple technologies, including AM, infrared and IP video, in one modular, network-ready system to capture valuable shopper, shrink and inventory intelligence, helping retailers deliver a seamless customer experience.
During an era when retailers wanted a more efficient, easier way to protect a diverse product assortment and keep customers satisfied, Sensormatic led the way with the world's first EAS Source Tagging program. Retailers around the world adopted this approach to quickly deliver tagged items to the sales floor, and reallocate staff to better serve customers. Today, Tyco has the largest source tagging program in the industry with nearly 60 billion consumer and apparel items protected worldwide. Tyco's forward-thinking approach to source tagging offers retailers a pathway for better inventory visibility through RFID technology, with more than two billion RFID-based Sensormatic hard tags deployed since program inception.
The Sensormatic Response to Omni-channel
With the advent of online and mobile, consumers can now shop anywhere, anytime and anyhow they choose. As retailing morphed from a single-channel to versatile omni-channel, retailers needed enterprise-wide visibility into inventory to satisfy shoppers' increased demand. Tyco responded with innovative in-store technologies connected through a store intelligence platform, which connects the broad portfolio of Sensormatic devices and tags, providing retailers enterprise-wide visibility and data analytics into key operational areas to help make better business operations and customer experience decisions.