B2M Solutions names a ‘cool vendor’ in mobile and wireless analytics by Gartner

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B2M Solutions, provider of mobile device analytics solutions that deliver actionable insights, today announced that it has been included in the list of "Cool Vendors" in the May 2017 Cool Vendors in Mobile and Wireless Analytics, 2017 report by Gartner, Inc.

According to the new report, mobile device usage has become "business as usual" in most organizations. As a result, the report states that the use of mobile technology has become mainstream, and, as the level of innovation is tapering off, it's time to take advantage of new analytics tools to optimise mobile technology usage.

"Analytics on data gathered from mobile devices can provide great insights about root causes of problems, and can help to operate them more efficiently and save money." the report noted.

"We consider our inclusion in the Cool Vendor report by Gartner confirmation that mobile device analytics provides the key to enabling businesses to fully optimise their mobile technology which, in turn, will enable them to increase mobile worker productivity, improve customer experience and deliver a positive impact to the bottom line," said Julie Purves, Founder and CEO of B2M.

"Businesses are constantly looking at how they can make their technology work harder and our mission is to enable enterprises using mobile devices to really make the most of that investment. We have an exciting roadmap for our Elemez mobile device analytics product and look forward to announcing even more new features and functionality in the near future to further enhance our market position."