Exertis secures extra business for retailers

Exertis, the distributor of technology products for the B2B, mobile and retail markets, has announced a distribution agreement with Cocoon for its multi-room, smart home security system that incorporates artificial intelligence and sound detection for peace of mind protection.

"Consumers are becoming more aware of the benefits of a home security system and that's good business for retailers", said Rod Slater, Exertis head of Smart Tech and IoT. "Cocoon's AI feature offers better protection by learning to detect unusual activity and its unique multi-room Subsound® technology senses unexpected movement throughout the rooms in your home. With auto-arm, you don't need to remember to set it and alerts can be sent instantly to your smartphone. Its wide-angle, 120-degree camera and built-in night vision provide a clear picture, any time of day with 720 HD video."

Cocoon™ is a British smart home technology company that provides an effective and simple set-up, with a free downloadable app for both iOS and Android. No extra sensors are required and there are no monthly fees. It is backed by companies including Aviva, the UK's leading home insurance company.

"We're delighted to be working with the team at Exertis to bring Cocoon home security products to the UK retail market and beyond. 2018 is the start of our expansion following a fantastic response from customers on Amazon and TrustPilot to the latest version of Cocoon," said Sanjay Parekh, Cocoon, CEO.

According to IHS Markit, the smart home security market was worth $920 million in 2017, with the vast majority of smart security devices being DIY models. The largest driver for consumers to invest in smart home technology is the need for safety and security, and with over 400,000 burglaries taking place in 2017, up 9% on last year, security cameras are the first purchase for most smart home customers.

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