Navori has announced Digital Signage Expo as the official launch of its QL 2.1 software, incorporating a host of new features that capture the trend of greater intelligence in digital signage today.
The updates empower customers to take full advantage of data integration and high-resolution image processing, while also making digital signage easier to control and manage directly from the software.
The QL 2.1 software release also extends Navori’s System on a Chip (SoC) interoperability to new platforms, and introduces Common Alerting Protocol (CAP) support for the first time.
“Navori is amplifying the power of data in digital signage for more sophisticated needs such as audience analytics, inventory tracking, room scheduling and emergency notification,” said Jeffrey Weitzman, managing director, Navori. “Our customers want content to be dynamic and responsive as opposed to being pre-planned and scheduled. The QL 2.1 digital signage software release delivers that flexibility.”
Navori will directly address these trends with its new conditional playback and triggering software. The application leverages data-tagging of media assets, players and scenarios, along with real-time data integration with systems, to enable more flexibility in dynamic, targeted content delivery that is meaningful to audiences. For example, retailers can base what is playing on specific screens in stores on inventory levels or deliveries. Similarly, promotions can be dynamically removed from digital signage playlists if inventory levels run low, and hit a pre-set threshold that triggers the spot to be expired.
First introduced at ISE in February, Weitzman notes that Navori’s approach fully integrates control and management into the software. “There is no extra programming or complexity required for the end user. Our new conditional triggering capabilities will analyze data sets and respond with relevant content based on what’s happening in the moment.”
Other new features for QL 2.1 on demonstration at Digital Signage Expo include:
- Common Alerting Protocol (CAP) Support: To be introduced for the first time at DSE, QL 2.1 now supports the XML-based data format for CAP, which exchanges public warnings and emergencies between alerting technologies.
- New mobile interaction app: that streamlines digital signage content management for businesses and organizations. The app, built into QL Manager as part of Navori’s QL 2.1 software update, frees employees from the desktop while they work to keep content fresh. The software ensures that approved users are not required to funnel all changes and update requests through a central IT or marketing manager, or sit in an office and manage everything through a CMS.
- Insane Performance Rendering: Navori’s “wow factor” in QL 2.1 is its IPR technology, which drives 8K video walls or four clusters of 4K digital signage displays from a single media player. IPR uses only 20 percent of the CPU when displaying 8K content due to its efficient processing power, and can frame-accurately synchronize with any content type, including HTML5 and tickers, since the entire workflow is centralized on one workstation.
- LG webOS SoC Player: The QL 2.1 software release extends Navori’s native support for SoC displays to LG’s webOS platform. Standard Navori QL Player strengths carried over to the LG integration include a proprietary graphics engine, broadcast-quality content playback, template and ticker support, player monitoring, proof-of-playback reporting, and automated software updates.
“The mobile interaction app is an especially exciting development that extends the potential pool of content contributors, and makes it easy to update content from iOS and Android devices,” said Jerome Moeri, CEO, Navori. “Pre-defined control reduces the number of steps it takes to review, manage and publish digital signage content, which ensures that content and messaging is fresher, more dynamic and quickly up-to-date.”
Navori will demonstrate QL 2.1 and its various new applications at Booth 2809 in the Las Vegas Convention Center from March 27-28.