Shelfie has expanded its global operations by engaging Myron K. Burke to advance the company’s growth across North America.
Burke brings over 25 years of in-depth retail innovation experience to Shelfie’s global management team, headed by CEO Marco Manera.
Marco Manera says: “North America’s top retailers have piloted our technology and are now demanding more. Myron will work with us as we continue to evolve the Shelfie platform to better support our customers across their national and international operations.”
Shelfie provides retailers lightweight and easy to deploy real-time retail shelf diagnostics and analytics. The world’s leading retail chains achieve improved customer experience while improving revenues, by optimising on-shelf product availability and placement with Shelfie’s patented deep learning technology.
Myron K. Burke says: “North American retailers know that they are service businesses - attending to the personal wants and needs of millions of consumers every day. The challenge today is to be able to meet increasingly diverse customer expectations while managing costs across a growing omni-channel enterprise.
“My objective is to help establish an innovation process to ensure that Shelfie continues to be the best value proposition for targeted retail use cases. This will ensure Shelfie’s ability to become pervasive across North American retail operations with its superior technology that remains transparent to shoppers, but manifests improved shopping experiences.”
Shelfie’s deep learning technology audits retail shelves, using multiple image capturing devices. It reports on shelf stock levels in real time, empowering retailers to optimise in-store operations and their supply chain, per SKU. Analysis is provided at both individual store levels and centrally, across global or regional operations.