By Paul Hennin, Director of International Marketing, Aerohive.
The retail sector has been an early adopter of Wi-Fi tracking technologies. In the face of stiff competition from online outlets, bricks-and-mortar retailers need to collect and analyse as much data as possible to improve the customer experience and find new value-adding services.
Articles
RSSThe connected retail experience
Jun 28, 2016
NewVoiceMedia finds 68 per cent prefer live agent support to self-help
Jun 28, 2016
NewVoiceMedia, the global provider of cloud technology, has found that while self-help options continue to advance, 68 per cent of U.S. citizens would still prefer a live agent to handle their customer service queries.
1 in 5 mobile & wearable ticketing users to shift to mobile contactless purchases by 2021
Jun 21, 2016
A new study from Juniper Research has found that the number of people using contactless ticketing via mobile or wearables devices will approach 300 million by 2021.
SMBs outpace larger organisations in virtual working, on-demand tools and freelancing
Jun 21, 2016
Close to two thirds (60%) of knowledge workers* in small and medium businesses (SMBs) in the US, UK and Germany now use on-demand tools - technology that is internet or cloud-based - in their professional roles.
How prepared are you for the General Data Protection Regulation (GDPR)?
Jun 21, 2016
By Paul Evans, Managing Director, Redstor.
The European Commission first proposed changes to the EU Data Protection law in early 2012. Following years of debate the proposal has now been finalised with the General Data Protection Regulation (GDPR) coming into force in May 2018.
Expanding to new horizons
Jun 21, 2016
By Paul Watson, CEO, Volo.
Ecommerce is transforming the world into one global marketplace and a growing number of online retailers are looking at international markets for new growth opportunities. The European market is particularly attractive as it offers access to over 500 million potential customers.
New JDA/Centiro Customer Pulse 2016 Report reveals one-third of online consumers switch retailers due to minimum order thresholds
Jun 21, 2016
Nearly a third (31%) of UK online shoppers shopped elsewhere as a result of encountering minimum order thresholds, according to the JDA/Centiro Customer Pulse 2016 Report conducted by YouGov.
Retail staff need technology as slick as that on offer to customers
Jun 21, 2016
By Paul Cash, Managing Director of Fruition Partners UK.
In today's retail world it's a given that technology is a vital enabler of competitive advantage with customers.
Consumer goods retailers and manufacturers transforming to maintain competitive advantage
Jun 21, 2016
A survey of 400 consumer goods retail and manufacturing executives from 27 countries reveals that companies who want to keep in front of change and secure competitive advantage are transforming themselves into fully integrated omni businesses—able to respond to the needs of customers across all channels and at any point during their shopping.
Struggles with technology endanger independent retailers, warns WorldPay
Jun 14, 2016
WorldPay research has uncovered that both consumers (75%) and small business owners (60%) are deeply concerned about the diversity of Britain's high streets in a new study.