Retail Data Capture Technology News

Automatic Identification and Data Capture (AIDC) refers to the process of automatically identifying and collecting data about objects/goods, then logging this information in a computer. The term AIDC refers to a range of different types of data capture devices. These include barcodes, biometrics, RFID (Radio Frequency Identification), magnetic stripes, smart cards, OCR (Optical Character Recognition) and voice recognition. AIDC devices are deployed in a wide range of environments, including: retail, warehousing, distribution & logistics and field service.

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Keeping shoppers sweet will boost checkout conversion rates

1 Keeping shoppers sweet will boost checkout conversion rates

By Natasha Jones, European Channel Manager for SmartFreight

If you thought ecommerce held all the aces in the retail pack, think again. You rarely see an abandoned shopping trolley packed to the brim with goods at a checkout in a bricks and mortar supermarket. It’s very different online where it’s common for shoppers to abort their purchases for a variety of reasons, leaving millions of pounds worth of orders in their carts.

Retailers listen: There is no ‘one-size-fits-all’ approach to personalisation

2 Retailers listen: There is no ‘one-size-fits-all’ approach to personalisation

Retailers looking to optimise their eCommerce offerings must reassess their approach to personalisation and ensure they are not pursuing a ‘one-size-fits-all’ strategy.

Loyalty evolution as Revolution Beauty’s new rewards programme boosts CLV

3 Loyalty evolution as Revolution Beauty’s new rewards programme boosts CLV

Revolution Beauty, one of the world’s fastest growing beauty brands, has increased purchase frequency and higher average order values (AOV) with its new RevRewards loyalty programme in partnership with digital agency, Astound Commerce, and ecommerce marketing platform, Yotpo.

Retailers listen: There is no ‘one-size-fits-all’ approach to personalisation

4 Retailers listen: There is no ‘one-size-fits-all’ approach to personalisation

Retailers looking to optimise their eCommerce offerings must reassess their approach to personalisation and ensure they are not pursuing a ‘one-size-fits-all’ strategy.

Tech Items to Implement into Your Business

5 Tech Items to Implement into Your Business

By James Daniels, freelance writer

The world of business is rapid and can often be stressful. No matter what industry you are in, you’re going to face a number of difficulties when being a business owner. How an owner adjusts and reacts to these problems is what separates successful business people from the less fortunate.

Global retailer unlocks the power of its data, with automated lineage visualisation

6 Global retailer unlocks the power of its data, with automated lineage visualisation

When a global retailer spent several billion dollars to take over an e-commerce start up in 2016, the financial media was quick to raise their eyebrows. Since completing the deal, the retailer’s e-commerce sales have soared, climbing 63% in its most recent quarter.

RFID company prepares to scale IoT offering via global partnerships

7 RFID company prepares to scale IoT offering via global partnerships

Omni-ID, the developer of passive industrial radio frequency identification (RFID) tags, used by major global organisations for monitoring the location and identity of assets, has appointed Amir Mobayen as Chief Revenue Officer.

Openpay announces integration with OneStepCheckout

8 Openpay announces integration with OneStepCheckout

Openpay, the UK’s next generation, interest free payment solution, has entered into a partnership with OneStepCheckout.

Despite data’s Importance, more than a third of business leaders don’t use it for critical decisions

9 Despite data’s Importance, more than a third of business leaders don’t use it for critical decisions

Talend has released the results of a survey1 that highlighted the challenges businesses face in becoming data-driven organisations and the solutions to these challenges. It’s clear that business leaders know how important data is — two-thirds report that they use data every day. Yet 78% of these leaders say they face challenges in using their data, and more than a third say they simply aren’t using it to make decisions.

The impact of mobile apps on brands and online shoppers

10 The impact of mobile apps on brands and online shoppers

Going shopping should be a relaxing and enjoyable experience for the customer. But as people have swapped the brick and mortar stores for mobile apps instead, how much does this impact business and the overall shopping experience?

Automatic Identification and Data Capture (AIDC)

Technologies typically considered as part of AIDC include:

  • Barcodes
  • QR codes
  • Radio frequency identification (RFID)
  • Biometrics
  • Magnetic stripes
  • Optical character recognition (OCR)
  • Smart cards
  • Voice recognition

AIDC is used in a wide variety of applications, including:

  • Inventory management
  • Shipping and logistics
  • Manufacturing
  • Healthcare
  • Retail
  • Transportation
  • Security

Automatic Identification and Data Capture (AIDC) refers to the methods of automatically identifying objects, collecting data about them, and entering that data directly into computer systems (i.e. without human involvement). Technologies typically considered as part of AIDC include bar codes, Radio Frequency Identification (RFID), biometrics, magnetic stripes, Optical Character Recognition (OCR), smart cards, and voice recognition. AIDC is also commonly referred to as “Automatic Identification,” “Auto-ID,” and "Automatic Data Capture."

Barcoding has become established in several industries as an inexpensive and reliable automatic identification technology that can overcome human error in capturing and validating information. AIDC is the process or means of obtaining external data, particularly through analysis of images, sounds or videos. To capture data, a transducer is employed which converts the actual image or a sound into a digital file which can be later analysed. Radio frequency identification (RFID) is relatively a new AIDC technology which was first developed in 1980’s. The technology acts as a base in automated data collection, identification and analysis systems worldwide

In the decades since its creation, barcoding has become highly standardised, resulting in lower costs and greater accessibility. Indeed, word processors now can produce barcodes, and many inexpensive printers print barcodes on labels. Most current barcode scanners can read between 12 and 15 symbols and all their variants without requiring configuration or programming. For specific scans the readers can be pre-programmed easily from the user manual.  

Despite these significant developments, the adoption of barcoding has been slower in the healthcare sector than the retail and manufacturing sectors. Barcoding can capture and prevent errors during medication administration and is now finding its way from the bedside into support operations within the hospital.

Radio-frequency identification (RFID)

RFID is the wireless non-contact use of radio-frequency electromagnetic fields to transfer data. Unlike a bar code, the tag does not necessarily need to be within line of sight of the reader, and may be embedded in the tracked object. It can also be read only or read-write enabling information to be either permanently stored in the tag or it can be read-write where information can be continually updated and over-written on the tag.

RFID has found its importance in a wide range of markets including livestock identification and Automated Vehicle Identification (AVI) systems and are now commonly used in tracking consumer products worldwide. Many manufacturers use the tags to track the location of each product they make from the time it's made until it's pulled off the shelf and tossed in a shopping cart.

These automated wireless AIDC systems are effective in manufacturing environments where barcode labels could not survive. They can be used in pharmaceutical to track consignments, they can also be used in cold chain distribution to monitor temperature fluctuations. This is particularly useful to ensure frozen and chilled foods have not deviated from the required temperature parameters during transit.

Cost used to be a prohibitive factor in the widespread use of RFID tags however the unit costs have reduced considerably to make this a viable technology to improve track and trace throughout the supply chain. Many leading supermarket chains employ RFID insisting that their suppliers incorporate this technology into the packaging of the products in order to improve supply chain efficiency and traceability.

Overall, AIDC is a powerful technology that can be used to improve efficiency, accuracy, and traceability in a wide variety of applications. However, it is important to weigh the costs and benefits of AIDC before implementing a system.

Here are some examples of how AIDC is used in different industries:

  • In the retail industry, AIDC is used to track inventory levels, scan barcodes at checkout, and prevent theft.
  • In the healthcare industry, AIDC is used to track patient records, identify patients, and prevent medication errors.
  • In the manufacturing industry, AIDC is used to track parts and products, automate assembly lines, and prevent counterfeiting.
  • In the transportation industry, AIDC is used to track cargo, track vehicles, and prevent collisions.

AIDC is a rapidly growing field, and new applications for AIDC are being developed all the time. As AIDC technology continues to develop, it is likely to become even more widespread and have an even greater impact on our lives.

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