Retail Digital Signage

Retail Digital Signage is the remote-controlled distribution and playback of digital content on displays ranging from digital billboards to much smaller screens, either at a single location or across multiple sites to show product information, promotions, videos, or even live social media feeds. Digital information displays can be used throughout the store for branding, merchandising, promoting products, entertaining customers and improving the customer experience.

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PPDS takes its dvLED range to new heights with entry-level Philips Public LED 5000 Series for seamless wall-mounted or hoisted installations

1 PPDS takes its dvLED range to new heights with entry-level Philips Public LED 5000 Series for seamless wall-mounted or hoisted installations

PPDS, the exclusive global provider of Philips Professional Displays, has launched its first line of elementary direct view LED solutions, with the new and versatile Philips Public LED 5000 Series bringing new opportunities and value to retailers enhancing or extending their indoor visual communications.

German flooring retailer enhances showroom experience with nsign.tv digital signage

2 German flooring retailer enhances showroom experience with nsign.tv digital signage

MeinBodenbelag, a 160-year-old floor covering retailer in Neresheim, Germany, has elevated its showroom experience by implementing a digital signage network powered by the nsign.tv software platform. The system includes 20 displays strategically placed throughout the store, providing customers with an engaging experience and contributing to extended visitor stays.

PPDS debuts All in One Philips Unite dvLED range

3 PPDS debuts All in One Philips Unite dvLED range

PPDS, the global provider of Philips Professional Displays and complementary solutions, has launched its debut range of ‘All In One’ direct view LED displays, with four new “industry advancing” Philips Unite LED All In One Series’ offering 4K and 8K larger than life viewing in retail environments.

9 in 10 leaders cite increased productivity through workplace digital signage

4 9 in 10 leaders cite increased productivity through workplace digital signage

New research has found that three in five frontline workers believe information shared on workplace screens helps them to become more engaged with their wider business (61%), more productive (59%) and more data literate (62%). The research signifies the immense impact access to information has on workplace engagement and productivity.

Samsung contributes to a new era of in-store engagement

5 Samsung contributes to a new era of in-store engagement

Samsung Electronics America has launched a pilot program to help enhance customer engagement within three Chevron ExtraMile stations in San Diego, Millbrae, California and Vancouver, Wash.

Navori Labs sets stage for unified signage and analytics solutions

6 Navori Labs sets stage for unified signage and analytics solutions

Navori Labs returns to ISE next week with fresh plans to bring its QL digital signage and Aquaji analytics software solutions closer together for its customers.

Visix optimises user experience with AxisTV Signage Suite v.1.74 release

7 Visix optimises user experience with AxisTV Signage Suite v.1.74 release

Visix, Inc. has released version 1.74 of its AxisTV Signage Suite digital signage software. This latest update provides new widget options, automatic player updates, faster load and sync times, more intuitive scheduling workflows and other updates for a better user experience.

Ergonomic Solutions appoints Westcoast as exclusive distribution partner for digital signage in the UK and Ireland

8 Ergonomic Solutions appoints Westcoast as exclusive distribution partner for digital signage in the UK and Ireland

Ergonomic Solutions has appointed Westcoast Ltd as its exclusive distribution partner for digital signage in the UK and Ireland, bringing a new level of synergy to its digital signage solutions.

Ergonomic Solutions maintains that the high street is more competitive than ever, and retail is providing an ever-increasing amount of functionality to its portfolio.

Visix unifies digital signage and wayfinding for Alamo Colleges District

9 Visix unifies digital signage and wayfinding for Alamo Colleges District

Visix has rolled out a multi-campus digital signage network with the Alamo Colleges District in Texas.The AxisTV Signage Suite solution spans the main District office and five colleges in the San Antonio region, with independent control of local content and network management on each campus.

ScreenCloud announces Microsoft Azure integration, transforming workplace digital signage

10 ScreenCloud announces Microsoft Azure integration, transforming workplace digital signage

ScreenCloud, the digital signage company, has announced it is integrating Microsoft Azure to its workplace productivity solution. The integration is designed to improve employee engagement and elevate workplace productivity through seamless integration with Microsoft productivity applications. The new solution is available through the Microsoft Azure Marketplace which reduces billing overhead on finance and procurement teams.

Retail Digital Signage

Retail digital signage is the use of digital displays in retail stores to communicate with customers. This can include displaying product information, advertising new arrivals, or providing directions. Digital signage can be a powerful tool for increasing foot traffic, boosting sales, and improving customer engagement.

Here are some of the benefits of retail digital signage:

  • Increased visibility: Digital signage can help to increase the visibility of your products and services. When customers are walking through your store, they are more likely to notice a digital display than a traditional poster or sign.
  • Improved customer engagement: Digital signage can help to improve customer engagement by providing them with interactive content. For example, you could create a digital display that allows customers to scan a product barcode to learn more about it.
  • Increased sales: Digital signage can help to increase sales by promoting products and services that are on sale or that are new to your store. You can also use digital signage to run targeted promotions that are tailored to the interests of your customers.
  • Improved brand awareness: Digital signage can help to improve brand awareness by displaying your logo and branding on a large, high-resolution display. This can help to create a more memorable and engaging shopping experience for your customers.

If you are looking for a way to improve your retail store's marketing and communications, then digital signage is a great option. With so many benefits to offer, digital signage can help you to increase foot traffic, boost sales, and improve customer engagement.

Here are some of the most common types of retail digital signage:

  • Product information displays: These displays show information about products, such as prices, descriptions, and reviews.
  • Advertising displays: These displays promote products, services, or events.
  • Directional displays: These displays help customers find their way around your store.
  • Interactive displays: These displays allow customers to interact with content, such as by playing games or answering questions.

There are many different types of digital signage that can be used in retail stores. Some of the most common types include:

  • LCD monitors: LCD monitors are a popular choice for digital signage because they are affordable and easy to install.
  • LED screens: LED screens are more expensive than LCD monitors, but they offer better image quality and brightness.
  • Projection: Projection is a good option for large areas, such as store windows or ceilings.

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