IdentityMine, Inc., the application and software developer for rich digital interactive user experiences, has developed two interactive demos designed to help retailers with cost-cutting and client retention.
Retail Digital Signage
Retail Digital Signage is the remote-controlled distribution and playback of digital content on displays ranging from digital billboards to much smaller screens, either at a single location or across multiple sites to show product information, promotions, videos, or even live social media feeds. Digital information displays can be used throughout the store for branding, merchandising, promoting products, entertaining customers and improving the customer experience.
Burger King uses Scala-powered digital menu boards to increase sales in UK restaurants
Dec 13, 2010
Burger King customers across the UK can now get a taste of digital signage with their flame-broiled Whopper.
Telstra selects Episys to make an Immediate Impact with its signage
Dec 01, 2010
Telstra has selected Immediate Impact to provide all in-store signage and shelf-edge labels across 450 stores throughout Australia.
Coop Consumatori Nordest launches new 'Tutto Coop solo Food' store in Italy with ZBD's epaper solution
Nov 16, 2010
Coop Consumatori Nordest, a division of Coop Italia, the Italian supermarket chain, has selected ZBD's electronic shelf labelling solution for its brand new store concept, 'Tutto Coop solo Food'.
The Warehouse improves in-store communications with Episys
Oct 26, 2010
The Warehouse has selected the Retail Enterprise Suite, a signage solution from global information technology solutions and services company, Episys, to help improve its communications in store.
BlueStar to distribute SIIG A/V and digital signage products
Sep 15, 2010
BlueStar has announced a new strategic partnership to distribute the complete line of SIIG A/V and digital signage connectivity products. BlueStar will distribute SIIG's products throughout the US and Canada.
Veldhovengroup selects K3 Retail for new look technology
Aug 24, 2010
K3 Retail has been selected by Veldhovengroup which designs, sells and distributes premium fashion brands including Sandwich, Stills and Nononsense, to implement a complete end to end retail solution throughout its business.
The Saudi Company for Hardware selects Episys for store signage
Jul 20, 2010
SACO (The Saudi Company for Hardware) is implementing Retail Enterprise Suite from Episys to improve its shelf edge and promotional signage throughout its 17 stores.
Sigma's 'Il Mondo della Frutta' store successfully rolls out ZBD electronic shelf labels in Italy
Jul 06, 2010
Sigma has successfully implemented electronic shelf labels from ZBD in its brand new 'Il Mondo della Frutta' concept store in Boltiere near Bergamo, Italy.
Digital Media Projects Signed Up By Premier League Football Club
Jun 18, 2010
A Yorkshire company has been signed up by a Premier League football club to help it revolutionise the way it communicates to its fans and employees.
Retail Digital Signage
Retail digital signage is the use of digital displays in retail stores to communicate with customers. This can include displaying product information, advertising new arrivals, or providing directions. Digital signage can be a powerful tool for increasing foot traffic, boosting sales, and improving customer engagement.
Here are some of the benefits of retail digital signage:
- Increased visibility: Digital signage can help to increase the visibility of your products and services. When customers are walking through your store, they are more likely to notice a digital display than a traditional poster or sign.
- Improved customer engagement: Digital signage can help to improve customer engagement by providing them with interactive content. For example, you could create a digital display that allows customers to scan a product barcode to learn more about it.
- Increased sales: Digital signage can help to increase sales by promoting products and services that are on sale or that are new to your store. You can also use digital signage to run targeted promotions that are tailored to the interests of your customers.
- Improved brand awareness: Digital signage can help to improve brand awareness by displaying your logo and branding on a large, high-resolution display. This can help to create a more memorable and engaging shopping experience for your customers.
If you are looking for a way to improve your retail store's marketing and communications, then digital signage is a great option. With so many benefits to offer, digital signage can help you to increase foot traffic, boost sales, and improve customer engagement.
Here are some of the most common types of retail digital signage:
- Product information displays: These displays show information about products, such as prices, descriptions, and reviews.
- Advertising displays: These displays promote products, services, or events.
- Directional displays: These displays help customers find their way around your store.
- Interactive displays: These displays allow customers to interact with content, such as by playing games or answering questions.
There are many different types of digital signage that can be used in retail stores. Some of the most common types include:
- LCD monitors: LCD monitors are a popular choice for digital signage because they are affordable and easy to install.
- LED screens: LED screens are more expensive than LCD monitors, but they offer better image quality and brightness.
- Projection: Projection is a good option for large areas, such as store windows or ceilings.
