Retail Digital Signage

Retail Digital Signage is the remote-controlled distribution and playback of digital content on displays ranging from digital billboards to much smaller screens, either at a single location or across multiple sites to show product information, promotions, videos, or even live social media feeds. Digital information displays can be used throughout the store for branding, merchandising, promoting products, entertaining customers and improving the customer experience.

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Mood Media Install Sight, Sound & Smell System Into Spanish Retailer

1

Audio specialists, Mood Media have deployed the first video, audio and aroma 'multi-sensory' digital signage installation in Europe

MediaZest Helps Origin Partners Deploy Innovative Digital Interactive Window Displays

2 MediaZest Helps Origin Partners Deploy Innovative Digital Interactive Window Displays

MediaZest has supplied Carphone Warehouses flagship store with hardware to complete a digital display system.

Box Technologies moves exclusively into Digital Signage with Mediatile

3 Box Technologies moves exclusively into Digital Signage with Mediatile

Box Technologies will handle distribution, support and services for MediaTiles popular Digital-Sign-in-a-Box, Kiosk-in-a-Box, and Broadcast Portal products.

Digital Signage, you're hired!

4 Digital Signage, you're hired!

The Apprentice winner Lee McQueen to head new digital advertising business

Revolutionary new 3D audio visual billboard

5 Revolutionary new 3D audio visual billboard

A cutting-edge audio visual company are using the Exhibiting Show 2008 to launch their revolutionary new range of 3D digital hemispherical and spherical advertising signs.

Metrologic Debuts Dynamic E-Paper Signage

6 Metrologic Debuts Dynamic E-Paper Signage

Metrologic Instruments GmbH has announced the release of its innovative NOVOdisplay e-paper platform.

Netkey Launches VAR and Channel Program In Europe to Support Global Digital Signage Market Growth!

7 Netkey Launches VAR and Channel Program In Europe to Support Global Digital Signage Market Growth!

Value-Added Resellers and Audio-Visual Integrators Invited to Partner with Digital Signage Software Leader.

The case for retail digital signage

8 The case for retail digital signage

The buzz surrounding digital signage in retail is palpable.

3D holographic projection system

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Sir Richard Branson achieved the impossible by being in two places at once, as he was digitally downloaded into Virgins flagship London Megastore, using the very latest state of the art 3D holographic technology.

Mitsubishi introduces an ultra bright, ultra light Projector

10 Mitsubishi introduces an ultra bright, ultra light Projector

Mitsubishi Electrics Visual Information Systems, has introduced the new XD470U projector.

Retail Digital Signage

Retail digital signage is the use of digital displays in retail stores to communicate with customers. This can include displaying product information, advertising new arrivals, or providing directions. Digital signage can be a powerful tool for increasing foot traffic, boosting sales, and improving customer engagement.

Here are some of the benefits of retail digital signage:

  • Increased visibility: Digital signage can help to increase the visibility of your products and services. When customers are walking through your store, they are more likely to notice a digital display than a traditional poster or sign.
  • Improved customer engagement: Digital signage can help to improve customer engagement by providing them with interactive content. For example, you could create a digital display that allows customers to scan a product barcode to learn more about it.
  • Increased sales: Digital signage can help to increase sales by promoting products and services that are on sale or that are new to your store. You can also use digital signage to run targeted promotions that are tailored to the interests of your customers.
  • Improved brand awareness: Digital signage can help to improve brand awareness by displaying your logo and branding on a large, high-resolution display. This can help to create a more memorable and engaging shopping experience for your customers.

If you are looking for a way to improve your retail store's marketing and communications, then digital signage is a great option. With so many benefits to offer, digital signage can help you to increase foot traffic, boost sales, and improve customer engagement.

Here are some of the most common types of retail digital signage:

  • Product information displays: These displays show information about products, such as prices, descriptions, and reviews.
  • Advertising displays: These displays promote products, services, or events.
  • Directional displays: These displays help customers find their way around your store.
  • Interactive displays: These displays allow customers to interact with content, such as by playing games or answering questions.

There are many different types of digital signage that can be used in retail stores. Some of the most common types include:

  • LCD monitors: LCD monitors are a popular choice for digital signage because they are affordable and easy to install.
  • LED screens: LED screens are more expensive than LCD monitors, but they offer better image quality and brightness.
  • Projection: Projection is a good option for large areas, such as store windows or ceilings.

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