Lengow, a European leader in feed management, and Russian marketplace Yandex.Market have created a partnership to enable emerchants to take advantage of the Russian ecommerce market.
More and more merchants are looking to ecommerce opportunities outside of the UK. An observation that Lengow has not failed to notice. The company has partnerships with distribution channels in Europe, Brazil and now Russia.
As of today Russia's main marketplace, Yandex.Market, is integrated into the Lengow solution. With more than 80 million Internet users, of which 30.6 million buy online and an ecommerce growth of 30%, Russia offers great opportunities for online retailers. Furthermore, the market is becoming more and more open to international ecommerce: cross border sales accounted for 50% of all online sales made last year in in the country.
"We are excited about this new integration which further confirms the international nature of the Lengow ecommerce platform. We are dedicated to facilitating cross border ecommerce for our clients in countries such as Russia, and we do not intend to stop here!" stated Mickael Froger, Lengow's CEO.
In this growing ecommerce market, Yandex.Market is a leader. Developed in 2000 by the Russian internet giant Yandex, the first Russian search engine, the platform lists over 68 million price offers from 16,300 emerchants and attracts 22 million visitors monthly.
"We believe that companies like Lengow play an important role in connecting eShops and platforms like ours and make it much easier for international players to take advantage of the booming Russian ecommerce market" commented Bernard Lukey, Executive Director of Yandex Europe AG.
Pavel Aleshin, head of Yandex.Market services, will be presenting a keynote on Yandex.Market and Russian ecommerce opportunities at the Lengow Ecommerce Day in Paris on the 2nd June.