Hot to Dock: PCMS launches innovative mobile retail tool

This article is brought to you by Retail Technology Review: Hot to Dock: PCMS launches innovative mobile retail tool.

Global retail IT services provider, PCMS, has partnered with HP to create a Hot Docking solution. It is claimed that this new technology will empower retailers to change the way they interact with customers.

The Hot Docking system is a flexible Point of Sale (PoS) solution combining tablet, chip & pin capability and PoS software from the VISION Commerce Suite to enable sales assistants to step out from behind the counter and fully engage with the customer. As a result, retailers can significantly improve customer service, with the ability to review a customer's purchase history, product availability and make payments anywhere in the store.

Retail has become highly competitive, so finding new ways to engage with customers and inspire loyalty is a priority. The innovative Hot Docking solution leads the way by providing a traditional PoS system as well as a personalised and tailored shopping experience, enhancing customer relations and taking customer experiences to new heights.

Martyn Osborne, chief product officer for global solutions at PCMS, comments: "Today's consumer is tech-savvy and expects retailers to not only keep pace but be ahead of the curve. Our Hot Docking solution, developed with HP, provides this technologically-advanced and customer-centric approach that will transform how retail brands connect with their customers."

PCMS' Hot Docking solution builds upon the company's extensive mobile offering that's part of the VISION Commerce Suite that is helping retailers globally achieve a fully integrated omni-channel offering and maximise the opportunity mobile technology offers.