Changing the narrative at The Digital Signage Summit

The 2018 Digital Signage Summit Europe will examine how digital storytelling can change the narrative for retailers, integrators and manufacturers.

The two-day conference and exhibition at the Sheraton Hotel, Frankfurt Airport on 4-5 July 2018 is co-produced by invidis consulting and Integrated Systems Events. Key figures from the digital signage and digital Dooh industries will gain invaluable insight on market trends, new innovations and best practice from the event.

Delivering a business roadmap for the international digital signage industry, the twin-track conference will host panel discussions, presentations, awards and various networking opportunities – making it the place for the industry to learn, do business and have some fun at the same time.

The programme will feature over 40 leading digital signage and digital out of home (DooH) experts exploring how digital storytelling and digital touchpoints are adding value through improving customer engagement and bridging the online and offline worlds.

Speakers at the event include Chris Mcintyre-Brown, Associate Director at Futuresource who will be taking part in 'The Great Debate – What's next for Digital Signage' panel discussion, Gabriel Seiberth, Managing Director at Accenture will be speaking on 'Changing Times for Systems Integration – From Project to Roll-out Business', whilst Daniel Brookes, Visual Retail Segment Marketing Manager of Intel will explore 'The Age of Interaction – Making Sense of Sensors and AI in Digital Signage.'

Attendees will also benefit from the addition of new 'hands-on' workshops which will cover a range of topics including Delivering Experiences, Digital Signage and ROI, Scent, Sound and Lighting and Artificial Intelligence.

World-renowned manufacturers will use DSS Europe 2018 as a showcase for the latest technology impacting the global digital signage industry. Visitors will find exhibitors such as NEC, Samsung, LG Electronics, Philips Professional Display Solutions, Elo Touch, Sharp, BenQ and Epson demonstrating products, solutions and systems for DooH and digital signage applications.

Florian Rotberg, Managing Director, invidis consulting commented: "This year's DSS Europe will explore how the latest digital signage technologies and business strategies are invigorating the retail sector and also how these are being absorbed by other market sectors where 'story telling' and clear communications are key parts of their offerings. We will have two days of panels, presentations, awards and numerous networking opportunities. DSS Europe will be the place to learn, do business and to have some fun!"

For further information, the full conference programme and to register for the event, visit: https://digitalsignagesummit.org/europe/

About Integrated Systems Events

Integrated Systems Events organises, manages and develops leading business-to-business events for the professional audiovisual, electronic systems integration and IT industries. Integrated Systems Events was established in 2003 as a joint venture of two trade associations CEDIA and InfoComm International, and has grown every year since. With employees engaged in sales, operations, marketing and content development across Europe, we are a truly international company with an international reach.

Our flagship event, Integrated Systems Europe, is the best-attended AV trade show anywhere in the world, attracting over 80,000 attendees and almost 1,300 exhibitors to its Amsterdam location every February. The yearly Smart Building Conference brings together the top thinkers in the residential and commercial "smart" industries. And we continue to expand - with our partner invidis consulting, we host successful Digital Signage Summits in Europe, America and Russia. Visit www.isevents.org

About invidis consulting

invidis consulting is one of Europe's leading boutique strategy consultancies for digital signage, retail technology and digital disruption. The Munich-based firm was founded and is headed by Florian Rotberg. The team of industry experts advise global clients across EMEA and beyond in strategy, M&A and experience design. As digital architects invidis provides indispensable know-how to retailers and shopping centre operators. invidis also provides valuable insights with exclusive digital signage market research for Europe and the Middle East. Market information and industry business climate indexes are published year-round online as well as part of the invidis annual Digital Signage Yearbook. The German and English language publication has been published annually for eight years and is considered the industry bible. invidis founded the DSS conference series in 2006 as a small conference in Munich. Since then the event has grown to the leading digital signage conference in Europe. DSS is now part of a joint venture with Integrated Systems Europe. Additional information is available at www.invidis.de

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